Zinger, Clunker, Clanger, Flunker: On Two-Point Comparisons, and Why we Love them

According to a now-standard theory, “Juliet is the sun” is supposed to be a “pregnant” metaphor, ready at any moment to beget a sprawling heap of adorable semantic puppies. Its two parts—“Juliet” and “the sun”—ostensibly meet at a virtually endless number of points, and it’s allegedly illuminating, enjoyable, or at least interesting to sit there all day spelling them out. But what if none of that is true? What if, instead, a successful creative comparison will tend to meet at exactly two points, the first of which makes it adequate, while the second gives it power? To put it metaphorically (as is only appropriate): a zinger is neither an iceberg (à la Cavell) nor a simple triangle (à la Aristotle) but a tetrahedron, a muscle, a covalent bond. And the telos of such images isn’t to transmit additional information but intensify, or disorient, or even—surprisingly—make us feel at home in this miserable world.